TRUSTED BY BRANDS GLOBALLY
GET THE FREE CALCULATOR
Download our calculator to strike the perfect balance.

How it works:
Use the three dashboard links to jump into Vendor Central, export the required reports, and have all your inputs ready in seconds.
Populdate THE calculator
Open our fully formatted Excel workbook—with built-in formulas—and simply copy-and-paste your exported tables into the designated sheets.
Review your optimization Opportunities
Instantly see where you’re over-investing or under-investing, powered by our proprietary algorithm. Plus, get an “Opportunity Index” score that highlights potential cost savings and growth levers.

"Increasing your marketing spend doesn’t always lead to better results. In fact, it could be hurting your profit margins. I recommend to improve the media strategy with a holistic, data-driven approach that combines all investment data down to the product level."
Benjamin Weyrich, Founder and Managing Director, CATAPULT
