NEW WEBINAR REPLAY
How to generate sustainable profit on AMAZON 1P
In this 24 min video, learn how to move beyond misleading COGS and ROAS targets to uncover true profitability on Amazon 1P—and put frameworks and reports in place for daily margin protection and data-driven growth.
TRUSTED BY BRANDS GLOBALLY
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Benjamin Weyrich
Managing Director Catapult & BI, FRONT ROW
Co-founder and Managing Director of Catapult. He leads the development and management of Catapult's analytics and Catapult Bespoke, building and hosting analytics solutions tailored to international brands.
KEY LEARNINGS
IN 24 MINUTES, You'll Learn:
WHY COGS & ROAS CAN MISLEAD YOUR ROI
Steering to these alone gives a false sense of return—discover the primary metrics that bring you closer to real profit.
STEP-BY-STEP PROFIT MEASUREMENT
Incorporate Contra COGS, sales discounts, financial charges and production costs to reveal your actual profit per unit.
SKU CLUSTERING
FRAMEWORKS
Group products by margin and growth opportunity so every team knows exactly where to invest—or when to pull back.
AGGREGATED
VS. SKU-LEVEL REPORTS
Build both a strategic P&L view and a granular report for real-time profit tracking and media-ROI calculation.
COMBATTING
PRICE EROSION
Spot rapid sales-price declines, assess their impact on net PPM, and take action before margins collapse.
ADJUSTING FOR RETURN RATES
Factor in product returns so you never overestimate your advertising performance.
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