AMAZON VENDOR INSIGHTS
Expert Strategies to Maximize ROI in 2024
Master dynamic budgeting, decode ship COGS and profit margins, and demystify retail promotions for unparalleled success with Benjamin Weyrich in this expert-led webinar.
Master dynamic budgeting, decode ship COGS and profit margins, and demystify retail promotions for unparalleled success with Benjamin Weyrich in this expert-led webinar.
In 58 minutes, you'll learn how to:
Adjust budgets in real-time for higher efficiency
Accurately calculate ROI considering variable costs
Measure the true value of retail promotions & discounts
Watch the webinar
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Benjamin Weyrich
Head of Product & Business Intelligence
Co-founder and Managing Director of Finc3 Technology, a fast growing tech company offering ecommerce BI solutions that is now a part of Front Row and powers Catapult. Now, Benjamin leads the development and management of Catapult's analytics and Catapult Bespoke, building and hosting analytics solutions tailored to international brands.
CONTENT
In this webinar
REVIEW OF 2023
We look back at the challenges faced in 2023, such as unmet sales goals and shifts to offline, while emphasizing the shift to profitable growth in 2024 with a focus on key data measures for success.
MEASURE SUCCESS IN 2024
We discuss the importance of accurately measuring the impact of activities like promotions and sponsored ads on platforms like Amazon, advocating for a holistic approach that considers cost structures, return rates, and incrementality to optimize ROI.
key insights
We round up the session by summarizing insights, including solutions for managing diverse data sources and cross-country analysis to offer actionable insights across advertising, key accounts, and sales performance.
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